<?xml version="1.0" encoding="UTF-8"?><rss version="0.92">
<channel>
	<title>Pie Advertising &#187; Blog</title>
	<link>http://pieadvertising.com</link>
	<description>Challenge Marketing</description>
	<lastBuildDate>Thu, 29 Mar 2012 23:13:42 +0000</lastBuildDate>
	<docs>http://backend.userland.com/rss092</docs>
	<language>en</language>
	

	<item>
		<title>Shopper Insights White Paper</title>
		<description><![CDATA[The word “insight” is one of the most misunderstood and misused words in  marketing, but it is also one of the most important. What we mainly see  in the market are target generalizations and not insights. Shopper  Intelligence set out to assess the industry’s skill level in identifying  and working with shopper insights. Their goal is to raise companies’  awareness [...]]]></description>
		<link>http://pieadvertising.com/helpful-resources/shopper-insights-white-paper</link>
			</item>
	<item>
		<title>Shopper Marketing Key Principles White Paper</title>
		<description><![CDATA[This white paper is based on a survey Shopper Intelligence conducted for the Shopper Expo back in October. Their goal was to gauge the consistency of organization’s shopper marketing principles across the different functions. According to the survey, only 5.3% of respondents said their principles were consistent. The paper covers the implications of this finding as well as the key opportunities. To download and read [...]]]></description>
		<link>http://pieadvertising.com/helpful-resources/shopper-marketing-key-principles-white-paper</link>
			</item>
	<item>
		<title>Starting the conversation with Bond Real Estate</title>
		<description><![CDATA[PIE is always looking for new creative and innovative ways to increase our client’s revenue. For Bond Real Estate we recently implemented new social media tools to take advantage of the ever-growing social media space to attract more qualified leads to the Bond website.
In addition to adding the normal share buttons, PIE incorporated the Facebook commenting system to the Bond website making Bond the first [...]]]></description>
		<link>http://pieadvertising.com/social-media/starting-the-conversation-with-bond-real-estate</link>
			</item>
	<item>
		<title>ICANN Generic Top Level Domain</title>
		<description><![CDATA[In June of this year, the Internet Corporation for Assigned Names and Numbers or ICANN for short, finally announced their approval the creation of generic top-level domains (gTLDs) for brands, companies and organizations. And ICANN will officially start accepting applications in late January of 2012. So....what does this mean and why should you care? Lets consider the following.
Up until now, only 22 general use-approved TLDs [...]]]></description>
		<link>http://pieadvertising.com/helpful-resources/icann-generic-top-level-domain-announcement-and-resources</link>
			</item>
	<item>
		<title>PIE Advertising Welcomes STANYS To Our Client Roster</title>
		<description><![CDATA[New York, August 2011 – After a review PIE, a New York-based integrated marketing agency, has been awarded digital marketing duties by Science Teachers of New York State, New York's oldest and most respected professional organization of science educators.
“For over a century, STANYS has been an invaluable source for educators in our state by providing leadership and classroom resources” said, PIE’s Managing Partner and Creative [...]]]></description>
		<link>http://pieadvertising.com/pie-advertising/pie-advertising-welcomes-the-science-teachers-association-of-new-york-state-to-their-client-roster</link>
			</item>
	<item>
		<title>Social Media Breadcrumbs (2)</title>
		<description><![CDATA[How to Syndicate and Automate Your Feed Across Social Media Channels (Part 2)
While there are numerous tools that allow you to automate syndication of your content to single platforms like Twitter or Facebook (as reviewed in Part 1 of this series), this article focuses on platforms that allow you to manage multiple social network accounts, post content and gather analytics from a single interface.
&#160;

Shoutlet
Shoutlet is [...]]]></description>
		<link>http://pieadvertising.com/helpful-resources/social-media-breadcrumbs-2</link>
			</item>
	<item>
		<title>Social Media Breadcrumbs (1)</title>
		<description><![CDATA[How to Syndicate and Automate your Feed Across Social Media Channels (Part 1)
When most marketers think social media one of the first things that come to mind is “time drain”. Sure, social media provides an unparalleled platform to engage the masses and integrate your brand in ways companies have never been able to achieve before. But few small brands or understaffed marketing departments have the [...]]]></description>
		<link>http://pieadvertising.com/helpful-resources/social-media-breadcrumbs-how-to-syndicate-and-automate-your-feed-across-social-media-channels-part-1</link>
			</item>
	<item>
		<title>The Power of Like</title>
		<description><![CDATA[We wanted to share some interesting updates that Google and Bing have made to their search algorithms over the past couple of months. Both search engines are now taking Facebook friend commenting and Liking into account when ranking search results for each individual user on their respective search engines.
The end result is that the more people like or comment on your content either on Facebook [...]]]></description>
		<link>http://pieadvertising.com/social-media/the-power-of-like</link>
			</item>
	<item>
		<title>70 Things Every Computer Geek Should Know.</title>
		<description><![CDATA[Everyone has, at one time or another, stared into the face of the office IT guy with a look of utter confusion when you were told your USB in your CPU was DOA. Well, for all these people, Arrow Webzine has put together the 70 things every Computer Geek Should Know 70 things every Computer Geek Should know. Here, you will find everything from technical [...]]]></description>
		<link>http://pieadvertising.com/helpful-resources/70-things-every-computer-geek-should-know</link>
			</item>
	<item>
		<title>Content-Aware Image Sizing</title>
		<description><![CDATA[Content-Aware Image Sizing. One of the coolest new image digital integration techniques. Though it is in the relatively early stages of development, we believe it is the future of image tools for bloggers. The software application allows a user to re-size images in such a way that the content of the image is preserved intelligently. While the technology has been around for over five years, [...]]]></description>
		<link>http://pieadvertising.com/future-technology/content-aware-image-sizing</link>
			</item>
</channel>
</rss>

